Celebrating 100 colorful years

In 1925, the Scarlet Macaw became the new face of the Glasurit brand.

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A legacy of color and innovation

The scarlet macaw has been the face of our brand for an incredible 100 years.

100 Colorful Years Hero

Our services for you

Our formula for your success

Glasurit products

Products for the perfect process

We want you to be successful. And the basis is a paint system that is perfectly in line with your demands.

Glasurit Color

Color leadership for an invisible repair, every time

The perfect color match is key for a reliable and efficient repair job. We are known for the world's largest color database and the accuracy of our colors.

Glasurit Team

Your reliable business partner

From first-class paints to comprehensive refinishing solutions, Glasurit is the leading paint partner of choice for bodyshops across the world. We’re committed to your success.

Elevate your business

#EcoEffectiveness by Glasurit

Save 60%

on your energy costs thanks to our Eco-Effectiveness Process

Discover our ground-breaking products and solutions, designed specifically to support body shops in lowering their energy consumption by up to 60% while also significantly shortening process times and reducing material consumption.
Less CO2

with our Biomass balance Approach

Our products are manufactured with renewable raw materials. This means less CO2. It also means your business can attract a new, sustainably-minded customer, leading to more jobs.
Save 80%

on energy consumption

Up to 80% lower energy consumption compared to IR curing thanks to our UV technology

All new Glasurit

Glasurit Line 100

The all new Glasurit 100 Line.

Eco friendly paint to improve your business efficiency.

Latest news

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News

Glasurit® Celebrates 100 Colorful Years Of The Iconic Scarlet Macaw

One hundred years ago, the scarlet macaw became part of Glasurit’s protected logo and the face of the Glasurit brand. On March 18th, 2025, Glasurit is celebrating the 100th birthday of the scarlet macaw – and just before International Color Day, Glasurit will launch globally a “100 Colorful Years” campaign including a year-long series of engaging activities and events designed to bring customers and employees around the globe together. The “100 Colorful Years” campaign pays honor to Glasurit’s proud legacy of innovation, sustainability and premium quality in automotive refinishing.

18/03/2025

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News

Glasurit renews its exclusive Global Industry Partnership agreement with WorldSkills International

WorldSkills, an organization dedicated to promoting worldwide vocational education and training, has partnered with BASF Coatings as the exclusive Global Industry Partner for the car painting skills category. BASF Coatings is also prepared to sponsor WorldSkills Shanghai 2026 with their renowned product, Glasurit®.

07/03/2025

About Glasurit

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Glasurit - A brand that stands for tradition and quality

The name Glasurit and our iconic scarlet macaw stand for highest quality standards, world-class products and unprecedented services.

Together we'll find the right solution for your business.

Find your local Glasurit dealer to buy the premium products you need.