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Eco Impact Assessment tool utilizes a measurement approach based on life cycle assessment. Body shops can access reliable data and analytics to drive sustainability topics. The tool will be implemented in Europe under the Refinity® brand.

The cloud-based platform Refinity, recommended by Glasurit, a premium brand of BASF Coatings, consolidates a comprehensive suite of digital business solutions for the automotive refinish industry, ensuring body shops worldwide can embrace sustainable digitalization with confidence. With the latest launch of a new color innovation and additional features, automotive refinish customers get access to the most advanced digital color experience, as well as business and training solutions seamlessly.

Introducing revolutionary new Eco Balance certified mixing clears reducing CO2 by up to 50%, part of the Glasurit 100 Line waterborne basecoat line.
When Glasurit, the premium refinish paint brand of BASF, introduced the groundbreaking waterborne basecoat system 100 Line, it revolutionized eco-effectiveness, process efficiency, and product quality, meeting the highest requirements of modern body shops.

One hundred years ago, the scarlet macaw became part of Glasurit’s protected logo and the face of the Glasurit brand. On March 18th, 2025, Glasurit is celebrating the 100th birthday of the scarlet macaw – and just before International Color Day, Glasurit will launch globally a “100 Colorful Years” campaign including a year-long series of engaging activities and events designed to bring customers and employees around the globe together. The “100 Colorful Years” campaign pays honor to Glasurit’s proud legacy of innovation, sustainability and premium quality in automotive refinishing.

Sustainability is integral to Lucid’s mission as an EV manufacturer, and the company is committed to creating a more sustainable automotive industry.

Glasurit®, BASF's premium paint brand, stands for innovation, sustainability and durability. Emil Frey Racing is part of the Swiss family-owned company Emil Frey, which is active in the automotive industry in several European countries and will celebrate its 100th anniversary next year. Now the two players will combine their long-standing experience and expertise to work together as strong partners.

135 years ago, Max Winkelmann laid the cornerstone for his company that spawned the world’s successful Glasurit automotive refinish brand. Since then, Glasurit has not only participated in the developments of the paint technologies but has also played a key role in shaping them, going down in paint history time and time again.

One of the first paint products developed by Winkelmann was the paint color crystal white, an absolute innovation of its time. Up until then, it was usual in Germany to apply pigments and paint in two successive coats. Winkelmann’s revolutionary idea of combining pigments and binders in a single ready-for-use product made application much easier back in the day and also substantially increased the durability of the coating. This philosophy – developing products that make it easy for users to achieve first-class results – continues to serve as Glasurit’s basis for success today.

Vehicle manufacturers are increasingly including next-generation ADAS (Advanced Driver Assistance Systems) applications and features to their cars and trucks to assist drivers in gaining awareness of their surrounding space, detecting possible sources of danger, reducing the chance of accident and more.

For the first time, on May 23rd, the European Bentley Paint & Body Round Table in Europe was held at the BASF Coatings Münster site in Germany. Following high-quality standards in the warranty paint-work repairs, Glasurit Automotive Refinish Paints is the only approved paint brand for repairs in the aftermarket of the Bentley Paint & Body network. Glasurit was honored to host the event at the BASF Coatings Münster site, including a visit to the Automotive Refinish Color Laboratory and Glasurit Refinish Competence Center. Delegates from The Netherlands, Switzerland, Norway, Portugal, France, Germany, Belgium, and Luxembourg exchanged on the general and technical updates of the Bentley Paint & Body Network and followed the Programme’s review, Standards and best practices that result in vehicles being restored back to factory standard in a globally consistent manner.